Help on writing a personal statement
Monday, August 24, 2020
Saturday, August 22, 2020
Sample Application Essay for College Admissions
Test Application Essay for College Admissions The example application exposition underneath was composed by Felicity for individual paper choice #4 of the pre-2013 Common Application: Describe a character in fiction, a recorded figure, or an imaginative work (as in workmanship, music, science, and so on.) that has had an effect on you, and clarify that impact. With the present Common Application, the article could function admirably for exposition alternative #1â that requests that understudies share a tale about something that is fundamental to their personality. Note that Felicitys exposition is from before the Common Application actualized the current 650-word length limit. Felicitys College Application Essay PorkopolisIn the South, where I grew up, pork is a vegetable. As a matter of fact, itââ¬â¢s utilized as a ââ¬Å"seasoning,â⬠yet so generally that itââ¬â¢s practically difficult to track down serving of mixed greens without bacon, greens without fatback, white beans liberated from pinkish smidgens of ham. It was hard for me, at that point, when I chose to turn into a veggie lover. The choice itself, made for the typical reasons of wellbeing, morals and biological preservation, was simple; incorporating it, nonetheless, was another issue. At each eatery, each school lunch, each congregation potluck, each family assembling, there was meat-in the entrã ©e, the sides, the toppings. I associated even guiltless appearing pie outsides with subtly harboring lard.Eventually I worked out a framework: I carried my own snacks to class, got some information about the stock utilized in the soup of the day, maintained a strategic distance from the typical suspects of beans and greens. This framework functioned admirably enough out in the open, yet at home, I confronted the test of regarding my folks and amicably imparting dinners to them. They were incredible cooks, them two, and I had consistently delighted in the nation singed steaks, burgers and ribs theyââ¬â¢d served to me for such a large number of years-how would I be able to now say ââ¬Å"noâ⬠to those indulgences without incensing or hindering them, or, more terrible, harming their feelings?I couldnââ¬â¢t. Thus, I fell away from the faith. Iââ¬â¢d figure out how to carry on with an unadulterated, meatless life for half a month, staying alive on pasta and servings of mixed greens. At that point, Dad would barbecue a particularly delicious teriyaki-marinated flank steak, take a gander at me ideally, and offer a cut and I would acknowledge. Iââ¬â¢d repair my ways, steam rice and pan fried food snow peas with mushrooms . . . what's more, disintegrate at the principal whiff of the Thanksgivin g turkey cooking in the stove and the glad grin on my motherââ¬â¢s face. My honorable objectives, it appeared, were doomed.But at that point, I found a good example, one who showed to me that I could live without meat and still be a working citizen, shun my parentsââ¬â¢ pork hacks and singed chicken without giving offense. I wish I could state that I was motivated by one of historyââ¬â¢s extraordinary specialists like Leonardo da Vinci, or a pioneer and designer like Benjamin Franklin, yet no. My motivation was Lisa Simpson.Let me delay here to recognize that it is so ridiculous to be enlivened by a vivified sitcom character, though one as savvy and together as Lisa. However it was the very foolishness of feeling, by one way or another, moved by Lisaââ¬â¢s resolve and quality of character, her refusal to bargain her convictions, that persuaded me I could follow her model. In the urgent scene, Lisa is tormented by dreams of the sheep whose slashes give her familyââ¬â¢s supper. ââ¬Å"Please, Lisa, donââ¬â¢t eat me!â⬠the nonexistent sheep entreats her. She is moved by morals, yet nearly breaks her goals when Homer readies a pig broil and is harmed by his daughterââ¬â¢s refusal to share. Like me, Lisa is conflicted between her feelings and her dread of frustrating her dad (also the irrefutable heavenliness of pork). Yet, she figures out how to disclose her convictions to Homer and give him that her dismissal of meat isn't a dismissal of him-that she can share his table and his affection while as yet living as per her principles.Again, I concede as motivations go, this one is somewhat crazy. No fanciful sheep inner voice addressed me, and dissimilar to Lisa, I couldn't praise my veggie lover way of life by triumphantly singing with Quickie-Mart supervisor Apu and visitor stars Paul and Linda McCartney. In any case, seeing the very deterrents that obstructed me being overwhelmed by a yellow-cleaned, spiky-haired personification was sensel ess to the point that my challenges, as well, appeared to be senseless. ââ¬Å"Well heck,â⬠I thought, ââ¬Å"if Lisa Simpson-an animation character, for heavenââ¬â¢s purpose can stand firm, at that point so can I.â⬠So I did. I told my folks that I had chosen to truly subscribe to vegetarianism, this was not a passing stage, that I was not judging or looking to change over them, however this was basically something I had chosen for myself. They concurred, maybe a piece patronizingly, yet as the months went on and I kept on prior the chicken in my fajitas and the wiener sauce on my bread rolls, they turned out to be increasingly strong. We cooperated on bargain. I took on a bigger job in setting up the suppers, and reminded them to please utilize vegetable stock in the potato soup and to save a different pot of plain spaghetti sauce before including the ground meat. At the point when we went to a potluck, we ensured that one of the dishes we brought was a meatless entrã ©e, with the goal that I would be ensured at any rate one eatable dish at the pork-loaded table.I didn't tell my folks, or any other person, that Lisa Simpson had helped me state no, eternity, to eating meat. Doing so would cast the choice, one that numerous youngsters energetically make for a couple of months and afterward desert, in the light of good natured youthfulness. Yet, Lisa helped me live an increasingly solid, moral, and environmentally stable life-to disapprove of pork, in the entirety of its appearances. Study of Felicitys College Admissions Essay In general, Felicity has composed a superb exposition for her Common Application. She does, in any case, face a couple of challenges that could reverse discharge. The remarks beneath inspect the expositions numerous qualities just as a couple of the potential issues. The Essay Topic Felicity has absolutely maintained a strategic distance from a portion of the most exceedingly terrible exposition points, yet when understudies are gotten some information about an anecdotal or verifiable figure for an application article, affirmations officials hope to discover a paper on one of the presumable speculates like Martin Luther King, Abraham Lincoln, or Albert Einstein. For fiction and workmanship, candidates will in general plan for an impressive future a Jane Austen courageous woman, a Monet painting, a Rodin design, a Beethoven orchestra. So what are we to think about a paper that centers around an apparently paltry animation character like Lisa Simpson? Put yourself in the shoes of an affirmations official. Its monotonous perusing a huge number of school applications, so anything that leaps out as bizarre can be something worth being thankful for. Simultaneously, the exposition cannot be so eccentric or shallow that it neglects to uncover the scholars aptitudes and character. Felicity faces a challenge in her exposition by concentrating on a fairly senseless anecdotal good example. Nonetheless, she handles her subject well. She recognizes the oddness of her center, and simultaneously she delivers a paper that truly isnt about Lisa Simpson. The paper is about Felicity, and it prevails with regards to giving her profundity of character, her internal clashes and her own feelings. The Essay Title Titles can be troublesome which is the reason numerous candidates skip them. Dont. Aâ good titleâ can catch your perusers eye and make that person anxious to peruse your essay.â Porkopolis doesnt clarify what the paper is about, à but the bizarre title despite everything figures out how to make us inquisitive and maneuver us into the article. Truth be told, the titles quality is additionally its shortcoming. What precisely does porkopolis mean?. Will this article be about pigs, or is it about a city with a lot of pork-barrel spending? Additionally, the title doesnt mention to us what character or show-stopper Felicity will talk about. We need to peruse the article to comprehend the title, however a few perusers may welcome somewhat more data in the title. The Tone of Felicitys Essay Among the basic composing tipsâ for a triumphant article is the consideration ofâ a little cleverness to keep the paper fun and locks in. Felicity oversees humor with awesome impact. At no time is her exposition shallow or flip, yet her inventory of southern pork dishes and presentation of Lisa Simpson are probably going to get a laugh from her peruser. The papers humor, be that as it may, is offset with a genuine conversation of a test Felicity looked in her life. Regardless of the decision of Lisa Simpson as a good example, Felicity seems to be an astute and caring individual who battles to work the necessities of others with her own feelings. An Assessment of the Writing Felicitys exposition is from before the current 650-word limit on Common Application articles. At around 850 words, the paper would need to lose 200 words to follow the new rules. At the point when it was composed, in any case, Felicitys exposition was a decent length, especially in light of the fact that theres no undeniable cushion or diversion. Likewise, Felicity is plainly a solid essayist. The writing is effortless and liquid. The dominance of style and language marks Felicity as an essayist who might be fit for performing great at the countrysâ top collegesâ andâ universities. Felicity catches our eye with her diverting first sentence, and the paper holds our enthusiasm all through in light of the movements between the genuine and the unusual, the individual and the general, the genuine and the anecdotal. The sentences reflect these movements as Felicity moves among short and long expressions, and straightforward and complex sentence structures. There are in all likelihood exacting grammarians who might protest Felicitys liberal utilization of the scramble and her absence of the word and to present the last things in a portion of her rundowns. Additionally, somebody may disagree with her utilization of conjunctions (and, yet, yet) as transitional words at the beginnings of senten
Wednesday, July 15, 2020
Book Riots Deals of the Day for September 7th, 2019
Book Riotâs Deals of the Day for September 7th, 2019 Sponsored by A Room Away From the Wolves by Nova Ren Suma, now in paperback from Algonquin Young Readers These deals were active as of this writing, but may expire soon, so get them while theyâre hot! Todays Featured Deals And the Mountains Echoed by Khaled Hosseini for $1.99. Get it here, or just click on the cover image below. For Colored Girls Who Have Considered Politics by Donna Brazile, Yolanda Caraway, Leah Daughtry, and Minyon Moore for $2.99. Get it here, or just click on the cover image below. Parable of the Sower by Octavia E. Butler for $1.99. Get it here, or just click on the cover image below. In Case You Missed Yesterdays Most Popular Deals American Panda by Gloria Chao for $1.99. Get it here, or just click on the cover image below. Women Talking by Miriam Toews for $1.99. Get it here, or just click on the cover image below. 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Thursday, May 21, 2020
Essay on review and critical thinking questions 08.06
Review questions 08.06 How are fire scenes different than regular crime scenes for investigators? They are different than regular crime scenes because fire scenes have a different procedure. Plus, most fires scenes donââ¬â¢t require a search warrant. This is because it can take a long time to get a search warrant but with fire scenes it is crucial to get the evidence as soon as possible because causes of the fire, like petroleum, can evaporate within days, or even hours of the fire. Also, they need to know how to prevent the fire from starting again and possibly injuring fire fighters or other emergency responders. What is the blast effect? The blast effect is the outward rush of gases from the bombââ¬â¢s site of origin. What are the twoâ⬠¦show more contentâ⬠¦Do you think search warrants should be required for fire scenes? Why or why not? Search warrants are not required for fire scenes because the evidence at fire scene needs to be collected as soon as possible because it is important to determine where a fire started and why in order to prevent the fire from starting again and possibly injuring fire fighters or other emergency responders. This wouldnââ¬â¢t be possible if we had to wait more than a couple hours for a search warrant. Do you think more countries should adopt the practice of putting color coded chips in explosive materials? Why or why not? I absolutely agree with the adaption of putting color coded chips in explosives. These chips allow forensic scientists to track down viable information about the explosive that will help find the culprit responsible for the explosion. Why do you think crime scenes involving homemade bombs have increased? I think homemade bomb crime scenes are increasing because of the opportunities we now have. This includes the internet, which tells us how to make the bomb, and stores that sell and/or produce the supplies for making the bombs. Why do you think the procedures are different from normal crime scenes to those involving fire and explosions? What benefits or challenges are there because of these different procedures? I think the procedures are different from normal crime scenes to those involving fire and explosions
Wednesday, May 6, 2020
Communication And Conflict Resolution Within Communications
Sanders Lavell Capstone Research paper 8/8/2016 Communication Conflict Resolution While introducing the study of conflict resolution within communications it is extremely vital for us as human beings to be able to seek out the defiance and or uncivil disobedience so that then he or she may begin to eliminate the arising communicative conflict. The way conflict resolution works is by identifying the problem then next is to evaluate why such circumstances are so, and finally he or she should seek to terminate the opposition that is causing the conflict. Interactive and or social conflicts can be thought of in its simplest form, as an incompatibility trait that other humans may or may not share. Such personality traits may offend and or produce disharmony and or self-contradictions of oneââ¬â¢s own self beliefs, goals, and or values by which only then make the conversation that much harder to bare. When we as humans thoroughly think about what conflict actually is we can sometimes forget that conflict operates just like a two way street. While one direction of traffic is traveling towards the state of pre-opposition, the other flows towards actual conflict behaviors. The prognostics of communication conflicts are fairly easy to identify. When I think of an individualââ¬â¢s commitment to erupt because of an opposition I first record a step by step analysis as to why he or she is behaving in such an ill-mannered way. I first would reference his or hers physical behavior while thenShow MoreRelated Communications in Team Environments1284 Words à |à 6 PagesCommunications Communication within a collaborative team can be a one to one, one to many, or many to many. Either way, communication is a vital component in maintaining a non-hostile environment of a collaborative team. 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Individuals can embrace diverse values, hypotheticallyRead MoreCommunication and Conflict1400 Words à |à 6 PagesIn today s workforce communication and conflict resolution are paramount to a successful organization. As with any leadership trait, these skills must be developed and regularly practiced by leaders. There are many skills involved in both the communication process as well as with conflict resolution. According to Schermerhorn, the communication process is a simple process of sending and receiving messages with attached meaning ( 2005). The process is further defined by having three elements, thoseRead MoreThe Importance Of Guidance For Leaders And Employees1097 Words à |à 5 Pagesarise within the work environment. Conflicts among staff is a major issue within the healthcare system and often time occurs between physician, nurses, patients and their family. Leaders must listen empathetically and intervene when conflict arises. Failure can results in chaos and thus creates a toxic environment for all that can destroy an organization. The purpose of this paper is to provide a sense of guidance for leaders and employees to employ when faced with volatile situations within theirRead MoreSolving The Conflict Resolution : Active Listening And Good Communication821 Words à |à 4 Pageshelp them resolve their conflict. ââ¬Å"Arbitration is a time-tested, cost-effective alternative to ligation. Arbitration is the submission of a dispute to one or more impartial persons for a final and binding decision, known as an ââ¬Ëawardââ¬â¢. Awards are made in writing and generally final and binding on the parties in the caseâ⬠(American Arbitration Association). The Communication Process Communication is one of the key elements of the conflict resolution process. The most of the conflicting situationsRead MoreListening Skills While At The Same Time Essay1723 Words à |à 7 Pagestime we talk about communication and how complicated can be to communicate, since there are many obstacles to have an effective communication, because there are verbal and nonverbal communication. In reality, now a dayââ¬â¢s communication isnââ¬â¢t just about wordy communication in our daily only, but non-verbal as well. It is said that effective communication is indeed like building a house of any good and healthy relationship. Also there are other factors like intercultural communication and this complicatesRead MoreEffective Communication Skills Are Essential For Success1222 Words à |à 5 PagesIntroduction Effective Communication skills are essential for success in every organization. Individuals today in the workplace need to effectively communicate with employees, customers and potential clients. Effective and clear communication if not delivered in the right manner could be interpreted by the receiver and have a negative impact. There are many barriers that can effect a conversation such as cultural differences, gender and environment. Employees can learn how to adapt in differentRead MoreMulticultural Conflict Can Have A Positive Or Negative Effect On Interpersonal Relations1610 Words à |à 7 Pagesclothes they wear. Different cultural groups can also include nationalities, ethnicities, religions, sexual orientation, and gender. It is through being indifferent that often people with various multicultural differences may begin to experience conflict, as many people continue about their day-to-day activities without regard to the multicultural diversities around them. Intol erance, of course, leads to acts of hate being committed against those who may be seen as ââ¬Å"differentâ⬠or ââ¬Å"dissidentâ⬠towardsRead MoreCommunication, Conflict, And Conflict1453 Words à |à 6 Pages Communication and Conflict Margarita Vela COM325: Communication Conflict Instructor: Kenneth Newton March 10, 2015 Communication and Conflict Conflict is a contest or struggle between individuals with opposing values, beliefs, needs, goals, and ideas. On teams, conflict is inevitable; on the other hand, the conflictââ¬â¢s outcomes are not predetermined. Conflict may escalate and result in nonproductive outcomes, or it may be beneficially resolved and lead to quality outcomes (Cahn AbigailRead MoreCase Study : Applied Leadership Theory Essay909 Words à |à 4 Pagesmileâ⬠to gain or develop trust within you team (past or present). What did you learn from your experience? 2) How does that experience compare to a similar situation where trust was already established? 3) How would you coach someone else on building trust? The researcher expects the answers from the interviewee to return the importance of establishing and nurturing trust between him and his team members. Objective Two: Identify the specific conflict resolution and leadership skills of the chosen
Causes of the Rise in Global Temperatures Free Essays
The causes of the rise in global temperatures have been quite controversial to many scholars, relating it to different arguments which are attributed to questions of the unavoidability of the said phenomenon to occur in our planet. The scientific consensus, however, is that global warming is caused by greenhouse gases (Joint Science Academies, 2001). The greenhouse gases acts as a trap to the infrared which are supposed to be released in the earthââ¬â¢s atmosphere. We will write a custom essay sample on Causes of the Rise in Global Temperatures or any similar topic only for you Order Now This process of absorption of the greenhouse gases is then referred to as global warming as the infrared trapped within the surface of the earth is proven to be warming the earth. These greenhouse gases is produced through various forms, according to the United States Environmental Protection Agency, this kind of gas is released through its most common types such as Carbon Dioxide (CO2), Methane (CH4), and Nitrous Oxide (N2O). The findings of these atmospheric gasesââ¬â¢ effects to the earthââ¬â¢s surface, thereafter, have sparked the controversial involvement of humankind in its contribution to the emission of these said gases. According to New York Times, the United Nationââ¬â¢s panel, one which specializes on global warming, pertains to human activity as the ââ¬Å"obviousâ⬠cause of the occurrence. We are ought to be causing global warming in our every move in this industrialized and technologically advanced world. According to the Union of Concerned Scientists, the mere operation of our homes and businesses are causing us our environment. We use electricity everyday, we buy our products full of different chemicals, and we drive our cars to get us to places but these mere activities are the very grounds of the formation of greenhouse gases as these are the most significant activities that burn fossil fuel. In addition, deforestation caused by human initiatives greatly contributes to the global warming emissions as well. How to cite Causes of the Rise in Global Temperatures, Papers
Saturday, April 25, 2020
Supply Chain Case Study Zara Essay Example
Supply Chain Case Study: Zara Paper Zaras Supply Chain Case Study Zara Abstract The competition of current clothing industry is very fierce and Zara has many competitive advantages in this competition. This paper will analyze on about how the information technology help Zara to make decisions and make their performance more speed. First, a case review from Harvard Business Review will be covered in the introduction to show an overview of current Zaras business model. Second is the Michael Porters model analysis based on Zara that including three generic strategies and five forces. We will write a custom essay sample on Supply Chain Case Study: Zara specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Supply Chain Case Study: Zara specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Supply Chain Case Study: Zara specifically for you FOR ONLY $16.38 $13.9/page Hire Writer Third, some of IT applications are really help the Zara to make their usiness more efficient, the applications will be applied in the Enterprise Resource Planning (ERP), Supply Chain Management (SCM) will emphasize a speed supply chain for Zara, and Customer Relationship Management (CRM). Finally is about the relationship between Zara and Peter Druckers theory, Zara and Andrew McAfees theory, Zara and Heys theory. The last part will conclude where is Zara today and make brief recommendations. Table of Contents Introduction 4 Zara and Michael Porters Model 5 Generic Competitive Strategies Analysis for Zara 5 Five Forces Analysis for Zara 6 Suppliers Bargaining Power 6 Buyer Bargaining Power 7 Threat of New Entrants 7 Threat of Substitute 8 Industrial Competitors 9 The Value Chain of Zara 10 Enterprise Resource Planning (ERP) 11 Supply Chain Management (SCM) 11 Customer Relationship Management (CRM) 13 Zara and Peter Druckers theory 13 Zara and Andrew McAfees theory 14 Zara and Tony Heys Theory 1 5 Conclusion 16 Recommendations 16 Appendix 18 References 19 Introduction Inditex is a largest fashion ground in Spain and owns 9 brands around the world, such as Zara, Massimo Dutti, Bershka and so on. Zara is the most successful brand or the Inditex group. The data from Harvard Business Review shows that Zaras sale revenues Is aoout 3 Y/3M Euros (aoout 4 Inditexs sale revenues at the beginning of 2003 (Mcafee, Dessain SJoman, 2007). The last update of Inditex official website shows that there are 1,603 Zara stores around the worlds in 2011 (Inditex, 2011). Zara became so famous today due to their fast fashion. In other words, Zara can design a new product and deliver it to the store all over the world in only two weeks (Tiplady, 2006). The case Zara: IT for fast fashion which from Harvard Business Review analyzed ore details about the basic model of Zara business, the operation process, and IT development. The first idea came up with Zara business is get the information or request from the customer, and then link with the design center and manufacture, finally link the manufacture to the distribution. The operation processes are operating with a group called commercials and the process as follows. First, the store managers directly order the items from La Coruna. Second, another group is responsible to fulfill the orders that they put these finished goods together and shop it to the stores. The last group is design and manufacturing. Zara has a large design group, which has more then 200 cloth designers and no one is senior cloth designer. Zara has their own factories and other outsourcing factories to do the manufacture requirement. For the IT development, Zara is not due with couple of days, but they experienced many years to research and improve their Information Technology system (Mcafee, Dessain sjoman, 2007). Zara and Michael Porters Model Generic Competitive Strategies Analysis for Zara According to the Michael Porters Model represent that there are three generic ompetitive strategies in the current business world that are overall cost leadership, differentiation, and focus strategy and every firm have to select one of these three strategies to apply to their firms as their leading strategy (Porter Millar, 1985). Zara has applied all these three strategies to their business, and each of strategy is actually help Zara to gain the competitive advantage. Zara has many ways to lower their cost such as the raw material and production line. For the raw material, 50% fabric that Zara buy it as original fabric and cut and dye the color by their own factory. Intditex has one subsidiary company that called Comditel and it provide most of fabric to Zara, the volume is more than other 200 suppliers who provide other raw materials for Zara. On the other hands, there are 85% of production processes working in their own factory where in the La Coruna. Compare with other competitors only have 0% 20%. So they can control manufacture cost through their in-house production (Ghemawat Nueno, 2006). Release new product for amazing pace and keep it low inventory is the main differentiation for Zara. Zara spend 30 million dollars to restructure the IT system, nd merger about 1200 manufacture firms as strategic alliance plus a big design group with about 200 designers to keep fast production line for Zara. These designers can call the copy edition members, because every time when the new fashion appeal in the published areas, such as Paris, New York, or Milan and so on, these designers will be able to copy the similar style and release it in only two weeks. I nese are tne OITTerent processes compare wltn otner competltors Based on Zaras differentiation strategy, their target market almost focus on young people who seeking the fresh style and also the relatively low cost. The main idea of Zara is let the ordinary people to enjoy the very new fashion with lower cost than some professional brand. For many consumers, they cannot image that they can wear high-grade brand because of high price, but Zara can give them similar experience (Ghemawat Nueno, 2006). Five Forces Analysis for Zara Suppliers Bargaining Power Zara has relatively superiority within negotiation power of suppliers. Zara has their own machine to cut the material and each computer-controlled machine can cut 1,000 layers at one time. Hence, Zara only need to send these cut materials to the sewing company. There are lots of choices for the current sewing companies, so the negotiation power of suppliers for Zara is very low. On the other hand, Zara always purchase the fabric with no colors, which means they dye the color by they are own, and the data shows they dye about 50% fabric in their own factory. As mentioned before, Intditex also owned a fabric company, which called Comditel. So this also can lower the bargaining power of fabric suppliers, because they can purchase the unprocessed fabric for many fabric companies or purchase it from subsidiary company (Chen, 2011). Buyer Bargaining Power Normally, the shopper always has more negotiation power when they shopping, for example, in the mall, there are so many choices for the most shoppers, but for Zaras customer may have lower bargaining power since Zara update their merchandise very fast. When people walking in the Zaras store, people had better to buy the clothes or other items if they like it at the first seeing, because it might gone in the next time. The Zaras customers also need to visit their stores more often since Zara always has new designs either for the totally new product or existing one (they might change or add new color within existing garment). Zara says they has about 11,000 new designs per year, compare with their competitors only have 2,000 4,000. They change the goods in about three or four weeks, and about 75% goods will be changed. They also has very low inventory and even their clothes will not be designed highly lasting. Fresh fashion always keeps in their mind and the Zaras shoppers also still live by this idea (Mcafee, Dessain SJoman, 2007). Threat of New Entrants Even though the current apparel industry be in fierce competition and it truly easy to start apparel business, but Zara still has low risk with most new entrants since they as efficient IT support. For any other new apparel companies do not have enough budgets to create or develop an efficient information technology system. The only thing they can that establishes a basic IT system to keep their business on track. On the other hand, even some new company has enough budgets to establishes a more professional IT department to support their daily business, but the point is that they do not have enough experiences to let it working with high efficient. In other words, the new company Just starts with new business and they ao not Know wnat wlll nappen In any processes, sucn as manuTacture department, upply chain management, or the sales in the any stores. Again, Zaras IT department was not created by one or two days, they experienced many situation for many years. Ever time when they found a problem or new function, they will fix it and add it to make their IT system working more efficient. Hence, Zara has more competitive advantage by their IT support and this also are the threat for the new entrants. (Chen, 2011). Threat of Substitute The customers of Zara are more focus on low-cost fashion that means customers will spend less money but enjoy the trendy garment, this point also makes Zara do not eally care about the threat of the substitute because they design and release the merchandise very fast. As Zara mentioned before, they can release new design and distribute to the store in only two weeks, in other words, they will has new items every single week. Therefore, even some of other competitors introduce the similar garment with Zara at the same time, but Zara may Just sold out and replenish by other new designs since they has very less inventory. The stocks of Zara always keep about 10% unsold and they replace the merchandise all the time rather than put the same merchandise in their stocks. In this point, even Zara do not need to care about the substitute from other competitors, but they still need to considering about the inferior goods of the product since the high quantity may not bring the high quality for them (Chen, 2011). Industrial Competitors The top four fashion chain firms in current world are Hennes and Maurizt HM from Sweden, Gap from USA, CA from Holland, Marks and Spencer from United Kingdom, and Inditex Zara from Spain. Compare with these five firms, HM is the major competitor for Zara based on the similar product definition. During 2001 to 2003, HM increase their stores about 40% all over the world, their sales revenue also increased by 60%, and their profit even increased 150% with additional 57 billion Swedish Krona. From the data also shows that there are 945 stores all over the world and there are 123 stores in Sweden and 822 stores in other countries in the beginning of 2004. For the Zaras parent company Inditex has 1,922 stores all over the world and covered by 48 countries. Their net sales revenue is about 4,598. million Euros in 2003 and Zara has about 70% sales revenue of Inditex with 3,219. 6 Euros and has 626 stores in 40 countries (Guercini Runfola, 2011). Hence, there is no big different if only compare with numbers of store between H and Zara. Both of them have wide sale approach, so their turnover and profit are two things that they need to consider with it. Based on their manufacture processes, Zara would like more in-house design and manufacture, these term are all working in the La Cor una. Compare with H, most of production processes of H are outsourcing (almost 99%). H produce their product in many low labor cost countries, such as China, India, or Africa. So the retail price will be lower than Zara (Tiplady, 2006). On the other hands, Zara spend very less budget with their advertising, is about 0. 3% of the revenue and compare with their competitors is about 3%-4% (Mcafee, Dessain SJoman, 2007). The Value Chain of Zara As mentioned before, a group of people called commercials and the operation process has three parts that are ordering, fulfillment, design and manufacture. Each process related with a main information system, the commercials will send 11,000 items a year to production epartment, and the department will send the finished product to the fulfillment. The fulfillment distributes the product to the stores and the stores also send back the unsold product. The suppliers provide material twice a week to the production department. Zara use PDAs and POS to connect each stores to La Coruna. These processes are all covered in the Enterprise Resource Planning (ERP), Supply Chain Management (SCM), and Customer Relationship Management (CRM). An amazing pace of supply chain is the main factor for entire value chain (Mcafee, Dessain sjoman, 2007). Enterprise Resource Planning (ERP) Zara utilize Enterprise Resource Planning to manage the entire IS work. Each store manager has a handheld device that PDA, this PDA collect all the information from the shoppers performance, and send it to the central database then send it to design group by the internal network. The designers will send the new product back to the IS and also manufacture department. Then the manufacture department will complete manufacture processes and set the price, then they will report it to the IS and fulfillment. The fulfillment distribute the finished products to each stores based on their demand. The distribute information also be collected by IS. The suppliers connect with IS and manufacture department (Mcafee, Dessain SJoman, 2007). The IS of Zara provide very enough resources for analysis. The stores managers has the most information, because they can directly send the customer feedback to the IS, and another point is stores managers decide the orders directly to the Zara headquarter, so the analysis will based on the different demand from different stores. On the other hand, the distribution center also provides helpful information for Zara because of their better Supply Chain Management (SCM). Therefore, the ERP ystem of Zara not only helps their business work more efficient, but also offers lots of valuable information for analysis. Supply Chain Management (SCM) Zara plays an amazing speed for their entire supply chain. Most of competitors such as HM and Gap, most of production processes of these firms are outsourcing in some low labor cost countries. Unlike these competitors, Zara owns mostly retailers around the world, and investing huge capitals to built their own factories (owns 22 factories so far) and logistics system. Actually, there are 80% of Zaras manufacture are working in the Spain where the headquarters of Zara, and 50% of these anufacture are owned by themselves. As motioned before, Intidex also owned a material supply company that called Comditel and provide 40% fabrics for Zara. Hence, Zara can control most of manufacture processes and make their operations are very flexibility (Venkatramanan, 2010). Two groups of commercials play important roles in the supply chain management, one is the design and manufacture and another is fulfillment. Buy the calculation, Zaras design group has 200 people and design about 1 ,OOO new styles every month, therefore, for one designer will create 60 new styles per year ana It Is 1-2 styles per week. I ne TulTlllment nas to matcn up a huge number of finished good and send to the right stores, so in their DCs have less labor working for match up, instead, more automation or computerization device will help them to finish these Jobs. Their optical reading devices can select and match up 60,000 items per hour, it makes Zaras fulfillment more efficient (Venkatramanan, 2010). After the orders arrived in the store, each of Zaras stores displays the new items at about one or two days. Two Spanish DCs will distribute the orders from stores in the Western Europe by truck. The stores where in the Latin will be distributed by their ocal smaller DCs. Some other stores are far from Spain will be distributed from Spanish DCs by air, such as Asia or North America. Any of Zaras DCs will not keep the product so long because they seek fast. Zara never forecast what is the next fashion, they Just find the ideas from fashion published area, then design it, produce it, and then deliver it to the customers (Mcafee, Dessain SJoman, 2007). Customer Relationship Management (CRM) Zara release new garment not only based on their big design group find the idea from fashion published areas, but also based on their customer thinking. The most mportant things for Zara are the communications and information technology. They always collect the customers idea and get to know what they need for the fashion product. Each store managers has a handheld device that is PDA. The store manages use PDA not only order the merchandise from headquarters, but they also collect the ideas or feedback from customers and send it to the database of headquarters. This is one of the most important daily Jobs for each stores managers. The huge information from customers make the design groups are able to create new styles based on these customers thinking (Venkatramanan, 2010). Zara and Peter Druckers theory IT is changing the current organizations and the processes of new organizations will be information based, and the new issues and concerns will be generated. Many areas of organization have been changing by IT, such as decision-making processes and communication area. The new structure of organization will has less management, which means one leader only and middle management divide by many groups and each group has more specialist. This is the main statement for Druckers theory (Drucker, 1988). Zara actually is following the Druckers theory and some of areas totally have been changed by IT. The senior manager is not the decision maker for new releasing, instead, the design group making decisions based on new fashion from world and customers thinking. The communication area of Zara is based on two devices that are PDA and POS. Each manager has a PDA to send the orders to headquarters, and the POS has the sales information for each store, and the senior managers of La Coruna are able to check this information at anytime. The whole control is wide because they can share the information. The information system of Zara is very important and has more availability, because the performance of each department is based on the IS. Their 11,000 new designs per year will not exist without IS. Zara and Andrew McAfees theory The article covered two major statement, one is the new IT tools became basic infrastructure for new organizations, but he pointed out the new tools are not the main factor to help the organizations to generate competitive advantages, moreover, the organizations can found innovations from IT development is the key thing. Another point is that each organization needs to know how to transform the right to others, because somebody others may bring an amazing changing or benefit to the organization rather than only senior managers (McAfee BrynJolfsson, 2008). Zara is following this theory from McAfee that the IT support is the heart for them and it helped them has been become more and more successful. For Zara, investing in IT is not means buying any professional software from the market, instead of it, most of applications are written by the IT department. Salgado says that, who is the head of IT for Intitex hought that the commercial packages do not match the company business, because the company has the owe business model. The IT department covered three departments for Zara that are stores, logistics, and administration. There are 50 staffs working with Zaras IT department and only 1 person left (Mcafee, Dessain SJoman, 2007). Zara and Tony Heys Theory The article from Tony Hey says that in the big databases including helpful data, but some of data may not useful, so the people have to know how to select it from a huge number of data. Some of data may not useful right now but it may helpful by ombine with other data. People today are facing many problems that cannot solve with it. However, the solution may already be covered in the very big database. The only thing need to do is found the related data and mix it to found the answer, it also called data mining (Hey, 2010). Zara has a huge information system, and it cover many data either from internal or external. The internal data cover the sales revenue of each store, and the POS reports it from each store. These data can help the headquarters for analysis. The external data include both customers thinking from stores managers and new fashion from he world. The design group could select the valuable information from these two databases to help them to create new styles. Conclusion The fierce competitiveness still exist in the current apparel industry, Zara today actually own many competitive advantages due to high efficient of supply chain and successful marketing plan. Zara todays successful cannot working without the IT support, the entire IT system linking every department and working processes, it likes the heart of the Zara. The perfect IT supports guaranteed every part of Zaras business on track, and the more and more powerful databases help Zara to gain ore benefit in the future development. However, there is no one company can guarantee that the all departments or working processes are working perfectly and Zara also cover some issues. So the following content covered briefly recommendations. Recommendations One of the issues is that Zara has too much different products because Zara has new styles every day. They cannot guarantee that all the products are always popular with the customers. On the other hands, many of inferior goods may exist in the market. Again, high quantity may not bring the high quality, Zara had better to reduce the ew product release and guarantee that each product has a high quality. This will help Zara to lower the cost and maximize the profit. Another issue is about the high cost of the supply chain, because most of production is in-house manufacture for Zara. This results in the logistics more complete and higher cost. In other words, customers need to pay for this extra cost. Therefore, the prices will be very different for different countries. The data from Inditex shows that the price is 51% higher in other European countries such as United Kingdom, 109% higher in Americas, and in Japan even is 131% higher than the original price in Spain (Figure 1 provide more data for other countries) (Ghemawat Nueno, 2006). Hence, Zara should better outsourcing some of production line in other countries such as in the Asia or Americas. That not only can make logistics more efficient, but also can lower the labor cost for the manufacture. The more unique styles for the products can makes the brand more valuable and lower the cost of the supply chain can help them gain more profit. Therefore, Zara need to encourage the design group to create the product combine with the unique ashion styles and high quality. On the other hands, Zara should lower the cost of supply chain by extend the location of production line to other countries all over the world. These will help Zara to gain more market share from apparel industry. Appendix Figure 1: The price ofa T-shirt at Zara Source: Inditex, Adapted by the Author of Zara: Fast Fashion, from Harvard Business Review. December 21, 2006. References Chen, M. (2011). Business Strategy IT. California State University Channel Islands (CSUCI). Retrieved February 19, 2012, from: http://faculty. csuci. edu/minder. chen/MIS310/slide/Strategy. pt Drucker, P. F. (1988). The Coming of the New Organization. Harvard Business Review, 45-53. Ghemawat, P Nueno,J. L. (2006, December 21). Zara: Fast Fashion. Harvard Business Review, Y Guercini, S. Runfola, A. (2011). Sourcing Strategies in Clothing Retail Firms: Product Complexity Versus Overseas Supply Chain. Fashion networks. Retrieved February 20, 2012, from: http://2011. fashion-networks. com/images/article_pdf/4548. pdf Hey, T. (2010, November). Data Mining. Harvard Business Review, 56-63. Inditex, (2011). Store Around the World. Retrieved February 18, 2012, from: http://www. nditex. es/en/ who we are/stores Mbalib, (2011). Introduction of Zara. MBA Library. Retrieved February 23, 2012, from: http://wiki. mbalib. com/wiki/Zara Mcafee, A. , Dessain, V. SJoman, A. (2007, September 6). Zara IT for Fast Fashion. Harvard Business Review, 9-603-081. McAfee, A. Bryn]olfsson, E. (2008, July). Investing in IT that Makes a Competitive Difference. Harvard Business Review, 99-107. Porter, M. E. Millar, V. E. (1985). How Information Gives You Competitive Advantage. Harvard Business Review, 149-174. Tiplady, R. (2006, April 4). Zara: Taking the Lead in Fast Fashion. Bloomberg Business week. Retrieved February 18, 2012, from http://www. businessweek. com/globalbiz/content/apr2006/gb20060404 167078. ht m? chan=innovation_branding_brand+profiles Venkatramanan, K. (2009, August 31). Supply Chain Practices at Zara. From Institute of Management Technology (MT), Nagpur. Retrieved February 25, 2012, from: http:// www. scribd. com/doc/19488507/Supply-Chain-Practices-at-Zara 123 HelpMe. com. (2012). Zaras Business Model, Information and Communication Technologies, and Competitive Analysis. Retrieved February 23, 2012, from: http://www. 123HelpMe. com/view. asp? id=97642
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